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Why The Customer Always Matters Most

I like facts. When you read, according to a 2017 American Express survey, that 7 out of 10 U.S. consumers spend more money to do business with a company that delivers great service it should get your attention. But there’s more; according to Bain and Company research increasing customer retention[…]

ABC Financial and Muscle Up Marketing Announce Vendor Relationship

LITTLE ROCK, AR., (Dec 11, 2018) – ABC Financial (ABC), the leading software and payment processing provider to the health and fitness industry, announced their preferred partnership with Muscle Up Marketing, a direct marketing agency with specialized knowledge in the fitness industry.

How to Handle Fitness Member Delinquency

The topic of fitness member delinquencies is like a tug-of-war. As gym owners and managers, you know that member dues are critical to the revenue stream of the business, but how can you approach the situation to ensure that members pay on time? These three tips can help you and your team master[…]

How to Use Inbound Marketing for Gyms and Fitness Club

In today’s digital world, inbound marketing is the most effective way to attract new members to your gym or fitness center. Traditional marketing and advertising are intrusive, interrupting a person’s activity, either on television, radio, or the internet. Using ad blockers, spam filters, and call[…]

Andrew Landrum Named CFO of the Year

LITTLE ROCK, Ark., Nov. 7, 2018 -- ABC Financial Services, LLC (ABC), the leading provider of software and payment processing in the Health and Fitness Industry, announced their Chief Financial Officer, Andrew Landrum, received the CFO of the Year - for a Large Private Company, award today.  In its[…]

Strategies to Destress the New Year’s Rush: Hire Now

It happens earlier and earlier every year. You know the drill: the calendar flips to September and suddenly every retail aisle is packed with pumpkins and ghosts, turkeys and wreaths, menorahs and Christmas trees. Yet, there’s something inherently necessary about getting a jumpstart this time of[…]

5 Questions to Ask Before Implementing Fitness Software

Evaluating whether or not to purchase new fitness software can be a daunting task. You want the software to be a complete solution that has the functionality, performance, and features you need to run your business. Asking the following questions to your fellow gym managers, employees, and to the[…]

Technology is Only One Part of the Innovation Equation for Gyms, Health Clubs, and Fitness Studios Today

Technology Is Only One Part Of The Innovation Equation For Gyms, Health Clubs, and Fitness Studios Today

Great User Interfaces: What They Mean and Require for Health Club, Gym and Boutique Operators

Fitness business owners need software systems that work with the least amount of challenges possible. Having reliable software and business systems and solutions can be the difference between success and failure. Having worked in fitness for many years with a focus on technology services, I’ve feel[…]

How Will the PHIT Act Impact Those Owning a Gym

“The PHIT Act makes it easier for Americans and their families to make exercise a priority through tax driven financial incentives. It makes all the sense in the world and reflects years of public policy efforts by a number of organizations, most notably IHRSA.” - Bryan O’Rourke, IHRSA Board Member[…]

How to Price for Long-Term Gym Member Retention

Pricing your products and services is not as easy as it might first seem. You have to choose a price that is sustainable for your business operations so your gym can continue to thrive. However, use caution: the price you choose could have a positive influence on people joining your gym, or it may[…]

Small Gym Owner? Discover the Pros and Cons of Gym Management Software

Being an owner of a gym has its challenges and a lot of them. When you have a small gym or are just starting a brand-new gym, roadblocks seem to keep piling up. You’re trying to figure out where to source the time and money it takes to start and manage a gym, how you’re going to build a good[…]