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Our History Is Built On Helping Fitness Entrepreneurs Realize Their Dreams

      ABC Financial Services was founded to help fitness entrepreneurs realize their dreams. The roots of our company come from one martial arts studio launched in 1974 which our founder developed into a chain of 13 fitness centers. As an entrepreneur, he created ABC Financial Services in 1981 as a[…]

Podcast Episode: Thomas Plummer – The Business of Fitness Guru

Thomas Plummer is the Founder of the National Fitness Business Alliance, an industry thought leader, author of ten books, speaker and ultimate fitness business guru. He has been in the industry for over 40 years, and shares his wealth of information and experience in the business of fitness with[…]

Why Team Work Matters


6 Reasons Why Your Gym, Health Club, Or Fitness Training Business Should Make The Switch To ABC Financial Services

Changing vendors can seem hard when it comes to a gym, health club, or any fitness training business. There is a lot to consider when evaluating software, technology, and payment processing service options. With so much going on in a fitness business day in and day out and with technology[…]

Fitness Business Competitiveness Will Increasingly Lie In The Intersection Of Understanding Customers, Using Data And Creating Great Experiences

Happy 2019 fitness colleagues and friends. I am sure you are geared up for a big January this year and wish you the best in executing your 2019 strategies. Since this is the new year you might have been wondering, as you prepared for 2019 and with 2020 only 12 months away, how you can become more[…]

Four Lessons Health Club, Gym, And Fitness Businesses Can Learn From Starbucks To Win Over The Modern Fitness Customer

Sometimes the best lessons I’ve learned about business come from seeing how others face growth, opportunities, failures, and challenges. Enter the mega consumer coffee brand Starbucks. Last year Starbucks surpassed McDonald’s in terms of U.S. location count, at more than 14,000. Since 2013,[…]

Podcast Episode: JJ Creegan – A Holistic Approach to Health and Wellness

How To Choose The Right Fitness Technology Partner For Your Health Club, Gym, Or Fitness Facility

In the world of fitness, health clubs, and gyms today technology is constantly and rapidly evolving. Technology and the systems aspect of any fitness business are more important to success than ever. How you bill, leverage member data, and interface your platforms with apps among other requirements[…]

Podcast Episode: Rick Mayo – A Focus on Personal Training

Podcast Episode: Tom Wingert – Disrupting Marketing in the Fitness Industry

The Age Of The Health Club Member Is Here. What Does That Mean?

Since the dawn of the fitness industry, most companies have operated in the age of the seller; they controlled the product, service, marketing, and customer experience. The explosion of digital, with a wide range of channels and platforms, has shifted power today from fitness businesses to fitness[…]

Podcast Episode: Mike Alpert – Purpose-Driven Enterprise at The Claremont Club